Getting lean and burning fat is hard.

You’ll have to suffer to make it happen.

It won’t be fun.

You’ll only be able to eat a few foods.

Go out to eat? Don’t even think about it.

Didn’t I tell you that you were going to have to suffer?

You will be hungry.

You will be tired.

Your workouts will suck.

You can't burn fat and build muscle.

You deserve to suffer if you want to look good.

Suffering through your diet leads to feeling proud and fulfilled when you get the result.

You’ll only be able to sustain it for a month or two but then you’ll hate your diet so much you’ll give up.

We've all heard and thought those type of things about diets.

You may even think that some of those statements are actually true.
If that’s you, I’ve got good news; you’ve been lied to and whichever things up there you think are true, aren't. They are ALL lies.

If you believe that to burn fat, lose weight or maintain what you have, that you have to suffer, whoever was your tour guide along the learning trail for fat burning went the wrong way. 
But it’s actually a bit normal to think that you have to suffer to get results. Here’s why:

We have been programmed to value “the grind” and struggle.
We’ve heard that to get what you want, it won’t come easily. 
We’ve heard that suffering for a greater good is noble. That it’s a modest endeavor.
We actually think that exercising more and eating less works. 

It's all wrong.

You’re hardwired, not by actual science but by other peoples thoughts and feelings, to think that getting the body and abilities you want is going to be really hard.
It can’t be that easy. If it was, everyone would be doing it…right?

Wrong.
Other people believe that it’s hard because they haven't learned the SIMPLE secret.. They believe that they’ll have to suffer. They've heard from others that it's hard so they believe it themselves. 

The secret is that it’s actually easy and all you need is the right plan and consistency. 

Just look at this picture.

Before ... so Disappointed in myself ------> AfteR

Before ... so Disappointed in myself ------> AfteR

"Paleo" on the left. Not strict strict paleo. Every weekend I'd have a cheat meal. Whatever I wanted. And as much as I could. Then the next day, feel like crap, say I wouldn't eat that way again, but when next Saturday came around it was go time.

To get to the right, I didn't crash diet. Not a 30 day challenge. Not even restricting foods. 

I eat MORE FOOD now and I leaned down.

I eat the foods I want...and I leaned down. 

It's SO counterintuitive, but the proofs in the pudding. (Not the avocado pudding. The real stuff.) 

Suffering and punishing yourself with food guilt and a huge calorie restriction only ends up hurting you more down the road. (Lower metabolism, hormone imbalances, fat gain and muscle loss.)

Working out more and cutting more calories isn't the answer either. 

Consistency and compliance to the right system is.
And I’m telling you, this system is awesome. 

But even I got tricked. 

After the first week, I didn’t see the results I ultimately wanted, I thought that it had to be a problem with the diet. That it didn’t work for me.  But I continued none the less. And not long after, I took the "after" picture and knew I was headed in the right direction.

If you’re on the right system, you’ve got to be consistent and patient. It’s even better that you don’t have to really work that hard to get the results you want!

You just have to stay the course and follow the plan. 

You don’t have to punish yourself. 

You don’t have to suffer.

It doesn’t have to be hard.

It can be as easy for you as it is for me and if you want to learn how, click below to email us.