The Punishment Diet

The Punishment Diet

Getting lean and burning fat is hard.

You’ll have to suffer to get it.

It won’t be fun.

You’ll only be able to eat a few foods.

Go out to eat? Don’t even think about it.

Didn’t I tell you that you were going to have to suffer?

You will be hungry.

You will be tired.

Your workouts will suck.

You deserve to suffer if you want to look good.

Suffering through your diet leads to feeling proud and fulfilled when you get the result.

You’ll only be able to sustain it for a month or two but then you’ll hate your diet so much you’ll give up.

You’ve heard and thought those type of things about diets.
You may even think that some of those are actually true. If that’s you, I’ve got good news; you’ve been lied to.

If you believe that to burn fat, lose weight or maintain what you have, that you have to suffer, whoever was your tour guide along the learning trail for fat burning went the wrong way, they zigged when they should have zagged.

But it’s actually a bit normal to think that you have to suffer to get results. Here’s why:

We have been programmed to value “the grind” and struggle.
We’ve heard that struggles make you stronger.
We’ve heard that suffering for a greater good is noble. That it’s a modest endeavor.
We’ve heard that to get what you want, it won’t come easily and you’re going to have to work hard for it.

You’re hardwired, not by actual science but by other peoples thoughts and feelings, to think that getting the body and abilities you want is going to be really hard.

It can’t be that easy. If it was, everyone would be doing it…right?

Look at this picture.

File Apr 18, 3 43 10 PM.jpeg

To get from left to right, I had to eat MORE food than I ever, and I leaned out.

This happens ALL THE TIME. People are shocked that they get the results they do, but they do!

Other people believe that it’s hard. Other people believe that they’ll have to suffer. They don’t know the SIMPLE secret.

Is it actually hard or are you making it hard? The diets of suffering and punishing yourself with food guilt and huge calorie restriction only end up hurting you more down the road. (Lower metabolism, hormone imbalances, fat gain and muscle loss.)

Workout more isn’t the answer. Cutting calories isn’t the answer.

Consistency and compliance to the right system is. And I’m telling you, this system is awesome.

You don’t have to punish yourself. If you’re following the right plan and changes are happening, just keep following it!

I'm just like you. I've followed plans and done tons of "diets" but when I was serious about changing my body and after the first week, when I didn’t see the results I ultimately wanted, I thought that it had to be a problem with the diet. That it didn’t work for me. But I continued none the less. If you’re on the right system, you’ve got to be consistent and patient
Stay the course and follow the plan.

You don’t have to suffer.
It doesn’t have to be hard.
Stop following the wrong guide in the world of burning fat.
If you want to learn how, email us.

Tell us you’re ready for a change and we’ll get back to you ASAP.

Mat Frankel